The artist Milo Lockett became an activist for a day for the protection of the Argentine forests. Together with Greenpeace, he installed a 2-meter-high bottle in front of The Coca Cola Company office and displayed his art with the message "Sprite, reforest now".

The environmentalists demand that the soft drink brand reforest the three thousand hectares that its supplier of lemon juice, La Moraleja S.A., dismantled in Salta. They also ask the company to establish a Zero Deforestation policy for its suppliers.