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Keywords
Actions and protests
Banners
Burning
Cities
Greenpeace activists
KWCI (GPI)
Meat and Dairy (campaign title)
Morning
Photo opportunities (action tactic)
Trees
Two people
Urban areas

Activists Call on 'Danish Crown' to Stop Greenwashing of Meat in Copenhagen - Clipreel

Greenpeace Denmark activists are burning trees to the doorstep of the Danish agriculture industry in a protest against Danish Crowns' climate and forest wrecking production of meat. The pork giant is feeding the climate crisis with a massive meat production. The land areas required for animal feed are causing forest destruction in the South American forests.

With “Danish Crown slagter Sydamerikas skove“ (“Danish Crown is slaughtering South America’s forest” and “INDIGENOUS EMERGENCY” written on banners, the activists are criticizing Danish Crowns' massive import of soy for feed and calling the corporation to stop its greenwashing campaign of meat immediately. Danish Crown is misleading consumers with “climate friendly” meat with a false marketing campaign that can delay both the necessary reduction of consumption to less mat and overall political climate action to reduce Denmark's considerable meat production. 
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Activists Call on 'Danish Crown' to Stop Greenwashing Meat in Copenhagen

Greenpeace Denmark activists are burning trees to the doorstep of the Danish agriculture industry in a protest against Danish Crowns' climate and forest wrecking production of meat. The pork giant is feeding the climate crisis with a massive meat production. The land areas required for animal feed are causing forest destruction in the South American forests.

With “Danish Crown slagter Sydamerikas skove“ (“Danish Crown is slaughtering South America’s forest” and “INDIGENOUS EMERGENCY” written on banners, the activists are criticizing Danish Crowns' massive import of soy for feed and calling the corporation to stop its greenwashing campaign of meat immediately. Danish Crown is misleading consumers with “climate friendly” meat with a false marketing campaign that can delay both the necessary reduction of consumption to less mat and overall political climate action to reduce Denmark's considerable meat production. 
Conceptually similar
Unique identifier: GP1SVW20 
Type: Video 
Shoot date: 31/08/2021 
Locations: Copenhagen, Denmark, Europe, Nordic Countries
Credit line: © Jonas Ahm / Greenpeace 
Duration: 1m45s 
Audio format: Mute 
File size 138.41 MB 
Ranking: ★★★★ (E)