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https://media.greenpeace.org/asset-management/27MDHUWBMBMB
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Keywords
Climate (campaign title)
Demonstrations
KWCI (GPI)
Museums
Oil (Industry)
Politicians
Research
Schools
TotalEnergies SE
Episode 2. Prestigious Schools: the Total Back Rooms - Documentary (FRENCH Subs)
From a very young age, children may come across Total at school. Even though the oil and gas company mostly works on recruiting brains that it considers the brightest, trained in the leading engineering schools or the most prestigious business schools.
For Total, you should not miss any opportunity to spot a talent and grab it. Polytechnique, Sciences Po, HEC… Total’s playground.
Through its omnipresence in the prestigious colleges and schools, the multinational maintains proximity with students and is looking to train pools of talents. Recruitment is a strategic issue for Total. The company is present in student fairs. It finances scholarship programs, sponsors promotions, without skimping on means.
Maintaining its attractiveness towards the brightest minds and future executives of the nation is a strategic issue. On this issue, Total leaves nothing to chance.
Restrictions
GREENPEACE USE ONLY.
PLEASE CONTACT GREENPEACE FRANCE FOR FURTHER INFORMATIONS.
Unique identifier:
GP1SVMCP
Type:
Video
Shoot date:
27/07/2021
Locations:
France
,
Western Europe
Credit line:
© Greenpeace / Lumento
Duration:
20m56s
Audio format:
Final Mix
File size
2.1GB
Ranking:
★★★★ (E)
Containers
Shoot:
Investigation: The Soft Power of Total - Documentary Series
Documentary series with 4 episodes.
For Total, protecting its image is a strategic and priority issue. It has a financial value and is a significant part of its market value. Why ? Because in reality, it's not just a question of image. It allows to ensure its social acceptability in France, but also in the countries the company seeks to settle.
However voices are beginning to denounce Total cynicism and the impact of its industrial activity on the planet.
To protect its image and maintain its power of influence, the oil and gas group no longer has a choice : it is necessary to change reality, to bias perceptions, and to this end infiltrate every part of society.
With Lumento agency, Greenpeace France investigated and produced a four-part documentary series to decipher the influence strategy of the multinational oil and gas company.
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