Your browser does not support this video. Permalink: https://media.greenpeace.org/archive/How-Six-Women-did-Something-Incredible-to-Save-the-Arctic-27MZIFVB6V1O.htmlConceptually similarSix Women Climb the Shard to Save the Arctic ClipreelGP04OY9Completed★★★★★★Greenpeace scale The National Gallery in Shell Oil Arctic drilling protest in Trafalgar Square.GP04G9JCompleted★★★★Giant Polar Bear and Emma Thompson at Shell HQ in London - News AccessGP0STQ5B4Completed★★★★Polar Bear Protest outside Gazprom’s London HQGP0STOKBACompleted★★★★Tell Shell!GP04PH8Completed★★★★Clipreel: 2012 - 2015 Shell Arctic Drilling ProtestsGP0STPCD3Completed★★★★Shell Arctic Drilling Action in HelsinkiGP0STP8D4Completed★★★★Ogoni Shell Oil Protest in London - News AccessGP0STSNU2Completed★★★★Nordica Icebreaker Action in HelsinkiGP04PK9Completed★★★★View AllGP04P5BHow Six Women did Something Incredible to Save the ArcticAt 4:20 in the morning, 11 July 2013, six climbers began a 15 hour climb of Europe's tallest building, the Shard, to send a message to the headquarters of oil giant Shell.This behind the scenes film captures the months long build up to the climb and the first hair-raising moments when things didn't go to plan.The climb was live-streamed from the activists' helmet cameras in a ground-breaking digital campaign roll-out that represented a "new paradigm", according to leading PR advisor Solitaire Townsend. A live audio commentary overlaid the footage for the whole day -- with Greenpeace presenters interviewing experts and taking comments from as far away as New Zealand (Xena actress Lucy Lawless called in to the show). #Iceclimb trended globally on Twitter and at one point six of the top ten trending topics in the UK were about the protest.In the last 30 years we've lost 75% of the Arctic sea ice volume. And as the ice melts, Shell and other oil companies want to drill there for more oil. Burning that oil only accelerates the melt. It is up to us to stop Shell's dangerous and destructive plans.The climbers: Ali Garrigan, 27 (UK), Liesbeth Deddens, 31 (Netherlands), Sabine Huyghe, 33 (Belgium), Sandra Lamborn, 29 (Sweden), Victoria Henry, 32 (Canada), Wiola Smul, 23 (Poland).Locations:Europe-London-United KingdomDate:11 Jul, 2013Credit:© GreenpeaceDuration:4m21sAudio format:Final MixProduction Type :DOCUMENTARY-WEB VIDEORestrictions:IMAGE AVAILABLE FOR PUBLICATION AND DOWNLOAD UNTIL 22.09.2017 TERMS OF DELIVERY: NO RESALE, NO ARCHIVE, FOR EDITORIAL USE ONLY, NOT FOR MARKETING OR ADVERTISING CAMPAIGNS. CREDIT LINE COMPULSORYKeywords:Action preparations-Actions and protests-Aerial view-Arrests-Banners-Cities-Cityscapes-Climate (campaign title)-Climbing actions-Climbing equipment-Greenpeace activists-Greenpeace campaigners-Hard hats-KWCI (GPI)-Local population-Office buildings-Offshore drilling-Oil (fossil fuel)-Oil (Industry)-Police-Save the Arctic (campaign title)-Shell (commercial business)-Skyscrapers-WomenShoot:Six Women Climb the Shard to Save the ArcticSix women climbers from Greenpeace climb the face of the Shard, London’s tallest building, as part of the Save the Arctic campaign. The women, who are from the UK, Canada, Sweden, Poland, Holland and Belgium, chose to climb the Shard because it towers over Shell’s three London offices, including the oil giant’s global headquarters on the Southbank of the Thames. Shell is leading the oil companies’ drive into the Arctic, investing billions in its Alaskan and Russian drilling programmes. Shell has invested $5bn in its Arctic programme, but after a series of embarrassing mishaps – including a grounded rig and a fire on a drill ship - it was forced to abandon its plans to drill for oil off the coast of Alaska this summer. But the company has now signed a deal with Vladimir Putin and state-owned oil giant Gazprom to drill in the Russian Arctic, a region where regulation is lax and accidents are commonplace. Greenpeace is campaigning for the area around the North Pole to be made a global sanctuary, off-limits to industrialization. More than three million people have already joined the call at savethearctic.org.The climbers are Ali from the UK, Liesbeth from the Netherlands, Sabine from Belgium, Sandra from Sweden, Victoria from Canada, and Wiola from Poland.Related Collections:Six Women Climb the Shard to Save the Arctic (Photos & Videos)Greenpeace Highlights: 2010s (Videos)
