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Keywords
Actions and protests
Advertising signs
Animal likeness
KWCI (GPI)
Marine pollution
Oceans (campaign title)
Outdoors
Plastics
Polar bears
The Coca-Cola Company
Theatrical costumes
Urban areas

Polar Bear Hijacks Coke’s Xmas Advertising in London

In the latest part of Greenpeace’s global campaign to get Coca Cola to reduce their enormous plastic footprint, Greenpeace UK’s life-size polar bear puppet, Paula, turned up in Piccadilly Circus, London, to hijack Coke’s newly upgraded giant advertising screen.
At 3 pm a snow machine arrived with a 5m long, 3m high Christmas present in ‘Choke’ branded wrapping paper which, when opened, revealed Paula on top of an ice floe polluted with discarded Coke plastic bottles. The event also included a Xmas choir singing variations on Coke advertising jingles. 
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Polar Bear Hijacks Coke’s Xmas Advertising in London

In the latest part of Greenpeace’s global campaign to get Coca Cola to reduce their enormous plastic footprint, Greenpeace UK’s life-size polar bear puppet, Paula, turned up in Piccadilly Circus, London, to hijack Coke’s newly upgraded giant advertising screen.
At 3 pm a snow machine arrived with a 5m long, 3m high Christmas present in ‘Choke’ branded wrapping paper which, when opened, revealed Paula on top of an ice floe polluted with discarded Coke plastic bottles. The event also included a Xmas choir singing variations on Coke advertising jingles. 
Related Collections: 
Polar Bear Hijacks Coke’s Xmas Advertising in London (Photos & Video)
Conceptually similar
Unique identifier: GP0STRCG7 
Type: Image 
Shoot date: 05/12/2017 
Locations: England, London, United Kingdom
Credit line: © Chris J Ratcliffe / Greenpeace 
Size: 5568px × 3712px     7.65 MB 
Ranking: ★★★★★★ (B)