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Chief executive officers (CEO)
Meat and Dairy (campaign title)
Reden Mark Costales at Organic Farm in Majayjay, Philippines
Portrait of Reden Mark Costales, CEO of Costales Nature Farms.
Costales Nature Farms is a commercial producer of organic high value vegetables and herbs, organic pork, chicken and eggs, supplying several big restaurants and supermarkets in Manila. It is also an agri-tourism destination which offers tours in the farm and teaches basic integrated farming methods.
© Geric Cruz / Greenpeace
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"Better Meat" Campaign Documentation in The Philippines
A selection of images of ecological farming in The Philippines.
Filipinos' eating habits have changed drastically through generations. When meat before was something for special occasions, such as “fiestas” and “noche buena”, now people rely on processed meat and fast food fare for everyday meals.
It’s time to face the ugly truth: industrial livestock production seriously impacts not only our health, but that of the planet.
Emissions from livestock make up 14 percent of global greenhouse gas emissions - comparable to the whole transport sector.
Producing the feed required to raise the world's growing populations of poultry, pork, and dairy cows causes land-use changes and deforestation. Animal feed production also contributes to food insecurity because land is used to feed animals instead of feeding people directly.
Meanwhile, studies show that increased consumption of meat, fats, and refined sugar have led to the increased prevalence of diseases like type II diabetes, heart disease, and cancer. The International Agency for Research on Cancer, in particular, has classified red meat as "probably carcinogenic to humans", and processed meat as "carcinogenic to humans".
There is strong scientific evidence that reducing meat and dairy consumption and production can improve the health of humans today and in the future, as well as preserve our forests, water, and climate.
This is why there is a growing movement to encourage Filipinos to eat more plant-based meals, instead of turning to fast food restaurants and convenience stores that serve mostly meat and processed food.
We should also promote food grown through ecological farming: a system that ensures enough food for all, while taking the welfare of our food growers into consideration, as well as minimizing environmental damage during production.
For livestock, ecological farming means animals are reared respectfully and without suffering, using land that is not required for human food production, yet maintaining enough land for biodiversity.
At the same time, ecological livestock protects the rights of farmers, laborers, and communities.
So what does it look like? Catch a glimpse of it in “WORLD FOOD DAY: It's time to eat more plants and less meat” where Greenpeace talks to farmers who are already practicing ecological agriculture.
It's time to change our eating habits. Eat more fruits and vegetables. And when eating meat, choose meat that comes from ecological livestock, if possible.