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'Save the Arctic" Scene in Legoland Denmark
GP0STOGTT
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★★★★
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'Save the Arctic' Protest in Legoland Denmark (Photos & Videos)
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'Save the Arctic' Protest in Legoland Denmark
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'Save the Arctic' LEGO Campaign Around the World
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'Save the Arctic" Scene in Legoland Denmark
Greenpeace creates a protest scene with LEGO figures, against a model SHELL oil platform, in the popular Legoland theme park in Denmark. Greenpeace is urging LEGO to cut ties with Shell and help 'Save the Arctic." For the last few years Shell has been using LEGO’s brand to clean up its image as an Arctic oil driller. 16 million Shell branded LEGO sets have been sold or given away at petrol stations in 26 countries. It’s not only helped Shell sell more petrol (7.5% rise during the promotion) it is also starting to build brand loyalty with the next generation of consumers, voters, investors, business leaders and politicians. That’s why Greenpeace asks LEGO: If you want to stop Arctic oil drilling, you have to cut your ties with Shell.
Creator:
Uffe Weng
Unique identifier:
GP0STOGTT
Old Image ID:
20140702greenpeace0004_01
Type:
Image
Ranking:
★★★★
Size:
5760px × 3840px 24MB
Keywords
Keywords:
Actions and protests
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Day
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KWCI (GPI)
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LEGO
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Oil (Industry)
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Oil rigs
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Outdoors
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Props
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Save the Arctic (campaign title)
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Shell (commercial business)
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Signs
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Toys