'Microbeads Toothpaste Man’ Engagement Action in Seoul

In a street-theatre action a Greenpeace activist wearing a “microbeads-filled” toothpaste costume talks to passers-by to raise awareness on hazardous microbeads widely used in cosmetic and personal care products.
Microbeads are tiny plastic particles found in products from toothpaste to body cleansers. Too small to be filtered by most water treatment systems, the particles end up in rivers, oceans and the food chain, harming marine life and polluting the entire ecosystem.

Unique identifier: GP0STQ1EF

Type: Image

Shoot date: 04/08/2016

Locations: East Asia, Republic of Korea, Seoul

Credit line: © Jung Park / Greenpeace

Size: 4256px × 2832px 7MB

Ranking: ★★★★ (E)

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'Microbeads Toothpaste Man’ Engagement Action in Seoul

In a street-theatre action a Greenpeace activist wearing a “microbeads-filled” toothpaste costume, wanders around in Seoul, while Oceans campaigners Jiewoo KIM and Grace PARK together with direct dialogue activists encourage passers-by to sign a petition calling for a ban on microbeads.
Microbeads are non-biodegradable microplastics. Their tiny size makes it impossible to be filtered out by the sewage system. Microbeads can be found in cosmetics and personal care products such as toothpaste, body wash and facial scrub. Once discharged to the oceans, microbeads can be ingested by small marine animals mistaking them for food.
Korea ranks very high for cosmetic use. However, the Korean government has not shown the initiative in regulating the wide use of microbeads. The most certain and effective way to stop the microbeads and microplastic pollution is to ban them in the manufacture of all personal care products.

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