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Polar Bear Hijacks Coke’s Xmas Advertising in London
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Polar Bear Hijacks Coke’s Xmas Advertising in London (Photos & Video)
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Polar Bear Hijacks Coke’s Xmas Advertising in London
In the latest part of Greenpeace’s global campaign to get Coca Cola to reduce their enormous plastic footprint, Greenpeace UK’s life-size polar bear puppet, Paula, turned up in Piccadilly Circus, London, to hijack Coke’s newly upgraded giant advertising screen.
At 3 pm a snow machine arrived with a 5m long, 3m high Christmas present in ‘Choke’ branded wrapping paper which, when opened, revealed Paula on top of an ice floe polluted with discarded Coke plastic bottles. The event also included a Xmas choir singing variations on Coke advertising jingles.
Creator:
Chris J Ratcliffe
Unique identifier:
GP0STRCFZ
Old Image ID:
Chris Ratcliffe_Edited-3
Type:
Image
Ranking:
★★★★
Size:
5568px × 3712px 8MB
Keywords
Keywords:
Actions and protests
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Advertising signs
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Animal likeness
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KWCI (GPI)
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Local population
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Marine pollution
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Mobile phones
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Oceans (campaign title)
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Outdoors
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Plastics
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Polar bears
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The Coca-Cola Company
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Theatrical costumes
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Urban areas