Activists project messages showing that the future does not belong to coal. One of the cooling towers of the Bobov Dol power plant (630 MWe) near the village of Golemo Selo, Bulgaria, conveyed messages to the coal regions about their future beyond the dirty fossil fuel. The purpose of the demonstration is to draw attention to the complete lack of economic sense in keeping morally and technically obsolete coal capacities that harm people’s health and pollute the environment.